Darnisha is an NYC native who has fought against all odds to attend Baruch’s prestigious business program Zinklin school of business which is rated one of the top universities in New York city, one of the biggest financial capitals of the world. Darnisha takes a dynamic approach to all clients and campaigns mixing elements like analytics, endorsements, strategic brand partnerships, and product placement that results in innovative marketing solutions to create mutually beneficial relationships between a brand and its audiences. She specializes in entertainment marketing where her passion for culture, media and content allows her to identify unique opportunities for distinct partnerships. Bounded by the mantra “where there’s a will there’s a way”. Darnisha’s ability to problem solve and think outside the box makes her a standout in this seemingly one size fits all industry. Whether it’s keeping up with the latest marketing trends, pitching marketing projects/proposals as well as her dedication to continued growth with learning, blogging, or sharing entertainment and marketing insights be sure to follow Darnisha on her journey in being a change maker in the entertainment marketing industry.